3.7.2017
EN
Official Journal of the European Union
C 213/14
Judgment of the Court (Seventh Chamber) of 4 May 2017 — August Storck KG v European Union Intellectual Property Office (EUIPO)
(Case C-417/16 P) (1)
((Appeal - EU trade mark - Regulation (EC) No 207/2009 - Article 7(1)(b) - Absolute grounds for refusal - Figurative mark - Representation of a white and blue square-shaped packaging - Distinctive character))
(2017/C 213/16)
Language of the case: English
Parties
Appellant: August Storck KG (represented by: I. Rohr and P. Goldenbaum, Rechtsanwältinnen)
Other party to the proceedings: European Union Intellectual Property Office (represented by: A. Folliard-Monguiral, acting as Agent)
Operative part of the judgment
The Court:
1.
Dismisses the appeal;
2.
Orders August Storck KG to pay the costs.
(1) OJ C 428, 21.11.2016.