21.10.2019
EN
Official Journal of the European Union
C 357/32
Judgment of the General Court of 9 September 2019 — Executive Selling v EUIPO (EXECUTIVE SELLING)
(Case T-689/18) (1)
(EU trade mark - International registration designating the European Union - Figurative mark EXECUTIVE SELLING - Absolute ground for refusal - Descriptiveness - Article 7(1)(c) of Regulation (EU) 2017/1001)
(2019/C 357/39)
Language of the case: French
Parties
Applicant: Executive Selling (Paris, France) (represented by: V. Bouchara and A. Maier, lawyers)
Defendant: European Union Intellectual Property Office (represented by: A. Folliard-Monguiral, acting as Agent)
Re:
Action brought against the decision of the First Board of Appeal of EUIPO of 14 September 2018 (Case R 313/2018-1), concerning an international registration designating the European Union of figurative sign EXECUTIVE SELLING.
Operative part of the judgment
The Court:
1.
Dismisses the action;
2.
Orders Executive Selling to bear the costs.
(1) OJ C 25, 21.1.2019.